Friday, September 23, 2011

Marketing Society Meeting Interbrand Recap

This past Wednesday we were lucky to have Kim Lundgren Senior Director, Strategy from Interbrand come speak to us about what Interbrand is and what they do. While all the members munched on dumplings Ms. Lundgren spoke about Interbrand's believe of "Creating and managing brand value." She explained that Interbrand is one of the world's largest brand consultancy firms and they work with many well known brands like AT&T. At the end of Ms. Lundgren's talk we had a really dynamic Q & A where a lot of interesting and informative questions were asked. It was a great meeting and we had over 50 people attend! Everyone get excited for next week when we have Red Bull coming to speak.

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