Sunday, February 28, 2010

I'M HERE - A LOVE STORY IN AN ABSOLUT WORLD

I'm Here, a 30 minute short film robot love story that takes place in Los Angeles is a collaboration between acclaimed director Spike Jonze, and Absolut Vodka.

Brand partnerships have become more popular in recent times as the model of advertising and marketing changes.

See below for the trailer. I suppose we'll have to wait until the film is released to fully determine whether or not the brand is an appropriate fit.

No comments:

Post a Comment